Social media

Marketing

Low cost marketing ideas for small businesses with zero budget

No money? No problem. Use these out-of-the-box ideas for marketing your small...

Staffing

How small businesses use talent marketing for talent acquisition

For those growing their small business, using talent marketing as a recruitment...

Social media

How to use each social media platform for your business in 2023

With the right social media strategy, small businesses can help increase brand...

Social media

How to interact with your customers on Facebook and other social media

Effective communication on social media is especially important for small businesses to...

Social media

How to create compelling visual content for social media that drives attention

Creating compelling visual content on social media can be a great way...

Marketing

How to take product pictures that stand out

Learning how to take product pictures that stand out can feel daunting,...

Run your business

How to automate your business in 5 easy steps

Business automation has become more ubiquitous, and new tech like ChatGPT and...

Ecommerce

Social commerce vs. eCommerce: What’s right for your business?

These days, there are endless ways for your business to show up...

Social media

How to create effective social media marketing content

Social media marketing can be a cost-effective way for small businesses to...

Marketing

Find money-making restaurant marketing ideas and sales techniques

How do you attract more customers to your restaurant? By building a...

Full Service Restaurants (FSR)

10 exciting restaurant grand opening ideas

Build a strong community presence by incorporating some of these restaurant grand...

Holiday

How to leverage social media for a successful Small Business Saturday

Small Business Saturday has been the local-shopping event of the season for...

Marketing

7 tips for marketing to Generation Z

These true digital natives turned 18 in 2015, which means they have...

Marketing

8 ways you can attract new customers to your small business

This free guide explains how to attract customers to your small business....

Marketing

7 ideas to boost summer sales

This challenge is so common that many smaller businesses plan for it...

Customer service

How to respond to negative reviews

Either way, the impact is the same once those reviews are out...

Social media

These 5 merchants show you how to crush it on social media

Social media is one of the most powerful ways to grow your...

Customer service

What is the Voice of the Customer (VoC)?

Thanks to technology, businesses now have faster and more accurate ways of...

Quick Service Restaurants (QSR)

6 ways coffee shops can make the most of social media

Coffee shops rely heavily on in-person customer service to boost sales and...

Run your business

How and why your small business needs great photos

Good photography can make a huge difference in the crucial first impression...

Marketing

How to write a marketing plan

A marketing plan outlines the actionable steps you need to take toward...

Full Service Restaurants (FSR)

Turning the tables: Reviewing restaurant review sites

Given the sheer number of restaurant rating sites, how can you possibly...

Clover app partners

Holiday promotions that won’t break the bank

Smart and effective marketing starts with a strategy. Before planning out any...

Covid-19

Why we need the “social” of social media more than ever (Part 1)

A bigger gorilla has just entered the room, however. COVID-19 has upended...

Clover webinars

The positive impact of social media on eCommerce

In fact, eCommerce sales continue to grow year after year. In 2019,...

Inspiration

Top shows & documentaries for entrepreneurs on Netflix, YouTube, and other streaming services

That’s why budding entrepreneurs should take occasional breaks to recharge their batteries. Popular distractions...

Accounting

10 free & easy ways to drive traffic to your website

Want to know how to drive traffic to your website? Keep reading...

Social media

5 questions to ask before running a social media campaign

Have you tried your hand at social media marketing only to realize...

Full Service Restaurants (FSR)

6 event ideas to pack your bar with customers

A consistently slow weeknight in your bar isn’t a drag, it’s an...

Clover webinars

Why are customers unsubscribing/unfollowing us?

What happens when your loyal customer base stops following you? Find out...

Clover webinars

How to leverage the power of micro-influencers to increase sales

If you’re just starting out, we’re here to guide you on one...

Full Service Restaurants (FSR)

Launching your restaurant right

You’ve spent months of your life, and thousands of dollars, working towards...

Accounting

Harnessing & measuring word-of-mouth marketing

A whopping 92% of customers ask for recommendations from people they know...

Clover webinars

Designing social ads for your business that really work

You probably already know that social media is a free (or low-priced)...

Money management

5 questions to ask when sales are down

When running a business there are many things to account for in...

Marketing

How and why to improve SEO for your business website

Want to get more traffic to your website? We’ve broken SEO down...

Accounting

Get more great Yelp reviews. Here’s how.

Inspiring enthusiastic reviews is now a crucial part of any business’s marketing...