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Social media

6 ways coffee shops can make the most of social media

Coffee shops rely heavily on in-person customer service to boost sales and...

Run your business

How and why your small business needs great photos

Good photography can make a huge difference in the crucial first impression...

How to write a marketing plan

A marketing plan outlines the actionable steps you need to take toward...

Why these restaurants have thrived despite the COVID-19 pandemic

The pandemic has forced businesses to rethink all aspects of their operations,...

Turning the tables: Reviewing restaurant review sites

Given the sheer number of restaurant rating sites, how can you possibly...

Holiday promotions that won’t break the bank

Smart and effective marketing starts with a strategy. Before planning out any...

Why we need the “social” of social media more than ever (Part 1)

A bigger gorilla has just entered the room, however. COVID-19 has upended...

Why we need the “social” of social media more than ever (Part 2)

This is a two-part series on social media for small businesses in...

The positive impact of social media on eCommerce

In fact, eCommerce sales continue to grow year after year. In 2019,...

10 top shows and documentaries for entrepreneurs on Netflix, Amazon Prime, and YouTube

That’s why budding entrepreneurs should take occasional breaks to recharge their batteries. Popular distractions...

10 free & easy ways to drive traffic to your website

Want to know how to drive traffic to your website? Keep reading...

5 questions to ask before running a social media campaign

Have you tried your hand at social media marketing only to realize...

6 events to pack your bar with customers

A consistently slow weeknight in your bar isn’t a drag, it’s an...

Why are customers unsubscribing/unfollowing us?

What happens when your loyal customer base stops following you? Find out...

How to leverage the power of micro-influencers to increase sales

If you’re just starting out, we’re here to guide you on one...

Launching your restaurant right

You’ve spent months of your life, and thousands of dollars, working towards...

Harnessing & measuring word-of-mouth marketing

A whopping 92% of customers ask for recommendations from people they know...

Designing social ads for your business that really work

You probably already know that social media is a free (or low-priced)...

Top 5 YouTube channels every full-service restaurant owner should watch

Tune in to YouTube for quick, on-target tips about how to run...

5 questions to ask when sales are down

When running a business there are many things to account for in...

How and why to improve SEO for your business website

Want to get more traffic to your website? We’ve broken SEO down...

Get more great Yelp reviews. Here’s how.

Inspiring enthusiastic reviews is now a crucial part of any business’s marketing...