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The power of holiday gift guides for small business

The potential benefits are substantial. One study found that emails featuring gift guides generated a 48% increase in transactions compared to other kinds of mailings, showing that it’s a great…

How should you fund your small business? Here’s how to choose.

The combined cost of opening up and running your shop, purchasing inventory, advertising, and paying your employees can leave you in the red for a significant amount of time until,…

15 restaurant interview questions to ask job candidates

Here are 15 interview questions restaurant managers or owners can use to help learn more about each candidate and how that person can help your restaurant thrive. Tell me about yourself. Why…

Transylvania Moving Company

But as the owner of the cheekily named Transylvania Moving Company in the Boston area, Ghiura is breaking new ground in a male-dominated field thanks to the help of a…

The more the merrier: How to attract more holiday shoppers to your retail store

But it can also be a boon for your store, especially if you can find ways to attract and convert more holiday shoppers. Read on for tips on how to…

“Pawsitive” impact: Lessons from entrepreneurs fueling the pet-friendly business

From pandemic pet adoptions to remote work and fur-baby cameos on Zoom calls, trends of the past two years have further enhanced the power of the dog—and cat. In fact,…

11 types of restaurant categories & dining experiences

Quick service restaurant (QSR) (“fast food”) Casual dining Fast casual Fine dining (luxury) Café Food truck/cart/stand Ghost restaurant Buffet restaurant Pizzeria Pop-up restaurant Contemporary casual However, before you start a…

Fox Design and Staging

Some may call the origin story of Michigan-based Fox Design and Staging one of fate. Fox recalls his declining a full-time role at Pier 1–and his decline being rejected–as the…

Build a customer loyalty program–and your business–with Loyalzoo

The holiday season is coming closer, and this year is shaping up to be one of the most competitive. Rewarding your customers and keeping them loyal during and beyond the…

Celebrating Latinx inventors and entrepreneurs during Hispanic Heritage Month

As Latinxs continue to start businesses at a faster rate than any other demographic group, Clover celebrates the expansive reach and ingenuity of Latinx achievement. Read on for a list…