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How to make payments as easy as possible for your customers and for you

Making payments easy and friction-free won’t fully recession-proof your business, but it’s an important step. Here’s how to make getting paid as easy as possible—for you and for your customers.…

7 tips for marketing to Generation Z

These true digital natives turned 18 in 2015, which means they have started taking on bigger decisions related to attending college, voting, entering the workforce, and other life issues.  Some…

Elite Practitioner

Before his death, Emem Obot’s father was overwhelmed with work demands. He was a nurse just like Obot. When Obot recognized similar patterns in herself–thanks to 12-hour hospital shifts and…

Federal funding for small businesses: Understanding the state small business credit initiative

Enter the “State Small Business Credit Initiative” or SSBCI.  About the state small business credit initiative The SSBCI is a program from the treasury department that provides federal funding to…

How to start a business in Maryland

However, if you’re looking for a brief breakdown of the steps to starting a business in Maryland, below is a summarized version. 1. Choose a concept and research your market…

7 reasons these real-world merchants use (and love) gift cards

Gift cards can be a serious boon for businesses and customers. They work so well, in fact, that the gift card market has grown to over $300 billion globally. Offering…

Why business owners should pay themselves first

Further, this study found that just over 50 percent of small business owners even pay themselves at all. If this scenario rings true to you, consider a different approach. Pay…

How 5 entrepreneurs turn browsers into buyers at farm and artisan markets

According to the U.S. Department of Agriculture, farmers markets generate over $2 billion[1] in sales for American farmers. On top of that, they’re a great way to familiarize people with…

What are fileless attacks? [Plus: 6 prevention strategies]

As a small business owner in a hyperconnected world, you may be familiar with how traditional phishing and malware scams work: Unsuspecting employees or customers click on suspicious links. In…

Milk Jar Cookies

While working in television in Los Angeles, CA, Courtney Cowan often brought cookies for her coworkers. She’d been baking since childhood and spent years perfecting her own twist on the…