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5 signs your business needs financing

Many small businesses use some form of financing to manage cash flow, secure expensive equipment and/or fund growth. You many think you’re being financially responsible if you’ve been wary of…

Smart cash management tips for small businesses

Of the 28.8 million small businesses in the U.S., 20 percent fail within the first year, 50 percent in their fifth year, and 70 percent in their then year. One…

Harnessing & measuring word-of-mouth marketing

Who do customers look to for advice on what to buy and where? Believe it or not, the bulk of them ask their friends and family. A whopping 92% of…

Restaurant business planning: How one general manager set SMART goals

When Matthew Ling, whose work with creative promotions using Clover POS we previously profiled, agreed to run three full-service restaurants earlier this year, he approached the job with big ideas for…

Designing social ads for your business that really work

You probably already know that social media is a free (or low-priced) way to get found by customers and keep them coming back to your store with enticing offers. After…

Cultivate a stellar restaurant staff with these hiring and management tips

Record unemployment is making it hard to find reliable, talented people. In fact, industry data collected in 2018 found that three-quarters of restaurants experienced more difficulty recruiting hourly employees than…

Top 5 YouTube channels every full-service restaurant owner should watch

For time-crunched restaurant owners, what better way to get quick, expert advice than on YouTube? Not only does the platform host spots on top chefs, cooking hacks, and street eats…

What to do when the costs of key products or supplies go up

Many merchants pay close attention to the revenue part of the gross profit margin calculation. Driving sales, getting new customers, and adding new products are all important and tangible ways…

Design your front-of-house customer experience

Everyone knows it’s what’s inside that counts—but when it comes to your business, getting customers to come inside is half the battle. Designing your front-of-house customer experience, whether you’re a…

CRM for small businesses

Leveraging your contact and sales information to manage relationships with customers sounds daunting. But CRM makes it easy. This curated guide on customer relationship management (CRM) takes the best of…