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6 event ideas to pack your bar with customers

The most challenging yet rewarding promotional targets are dead zones. If your bar was as busy on Monday and Tuesday nights as it is on Friday and Saturday nights, there…

How to launch a subscription-based service for your small business

Every business owner knows that a regular customer is worth their weight in gold. Consider this story about a man who buys a latte and a bagel every weekday from…

Clover apps to make your business more fun

Each month we highlight ways the Clover App Market can make your job (and your life) a bit easier. This month, we bring you a bonus post featuring our most…

Hosting a class to grow your restaurant & bar sales

Designed strategically, restaurant classes can be used to drive sales, reward loyalty, and generate word of mouth—all of which keep you front-of-mind with customers and a cut above competitors. Diversifying…

How to market your quick service restaurant’s catering business for special events

A growing number of Quick Service Restaurants (QSR) are launching catering services to reach more customers and boost their bottom line. If executed well, this extra revenue stream can help…

How real-time promotions can drive foot traffic & delight your customers

Like anyone with a smartphone and a pulse, you’ve noticed the phenomenon. Businesses are marketing to you through multiple platforms (email, social media, texts) and often get the word out…

How to market your restaurant space for special events

Hosting private events can be a great way to get the most out of your restaurant space during slow nights or slow months. And if you have or can create…

What online-first retailers need to know before opening a physical location

U.S. Department of Commerce estimated that only 14.3% of total retail sales in 2018 were completed online. By and large, retail customers still flock to traditional brick-and-mortar locations to do…

Why are customers unsubscribing/unfollowing us?

Like every small business owner, you know that a loyal, engaged customer base is the key to success. But what happens when your customer base seems to lose interest or…