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5 ways to increase customer loyalty
1. Reward Your Customers People appreciate being appreciated. Implementing a robust reward system is a fantastic way to show your customers how much you value their business. A loyalty program…
Unique packaging and gift wrapping ideas for your jewelry
As a business owner, whether you’re selling a luxury product in person, or offering low cost jewelry through a small online shop, packaging affects how customers perceive the quality of…
Retail store equipment and supplies needed for opening day
Getting ready to open a new retail store is exciting, but it can be stressful. Aside from sourcing and building an inventory of products, you’ll need to have store equipment…
7 great marketing ideas for flower shops
Growing your customer base as a florist takes the same care and creativity as you give your blooms. However, many florists struggle to come up with new ways to engage…
Jewelry store supplies and equipment needed for opening day
Selecting the right jewelry store equipment is a specialized process that can be costly. Naturally, the logistics of opening a brick-and-mortar location differ from launching an online business or seasonal…
How small businesses can use employee discounts to retain staff
When we talk about employee perks, we don’t mean corporate benefits like stock options or 401k plans. Instead, consider employee discounts. For small businesses, an employee discount program typically includes…
Tips and tricks for opening an outdoor pop-up restaurant
Join us as we explore what these pop-ups are, how they work, their benefits, and provide practical advice on location selection, marketing, and legal requirements. What is an outdoor pop-up…
7 tips for photographing jewelry
If you’re unsure whether photographing jewelry is a worthwhile investment of your time and effort, consider the data. According to Etsy’s buyer surveys, 90 percent of shoppers said the quality…
7 summer gift card campaign ideas to help ease the summer slump
School’s out, and the hot weather pulls many people outdoors–to travel, explore, and look for deals. Beach towns, tourist locales, and warm-weather businesses often see an uptick in revenue that…
Full Service Restaurants (FSR)
10 small business collaboration ideas to grow sales
Joining forces with other businesses helps allow owners to pool resources and create new ways to attract and delight customers. There are a host of potential benefits of small business…
