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C&T Assorted Sweets
“I’m doing this for both of us now,” Tammy says. From blue-ribbon winner to pro Tammy started C&T Assorted Sweets out of her home in 2021. She had enjoyed baking…
How to create a captivating newsletter for your business
While newsletters can be an incredibly valuable and productive part of your marketing strategy, they can require the right set of skills to successfully pull off. What is a newsletter,…
5 retail checkout counter ideas to help improve the customer experience
Deck your retail checkout counter with the right products, and you could reap the rewards of added order value (AOV) with very little additional effort. All it takes is a…
Celebrating 100+ merchants
These merchants have shared their histories, challenges, inspirations, and goals for the future during one of the most challenging and exciting periods in small business history. We’ve spoken to entrepreneurs…
What inventory reports you need (and what they are telling you)
So, how do you know if you’re optimizing your inventory? Some merchants simply wait until an empty spot appears on the shelf. Others make notes during quarterly stock counts. But…
How to set up a business website
A great business website helps companies capture both online and in-store sales. Well-designed sites can improve customer engagement, encourage online purchasing, and facilitate research before buyers visit retail stores. In…
How to automate your business in 5 easy steps
Business automation has become more ubiquitous, and new tech like ChatGPT and self-driving cars and trucks are promising even more opportunities to automate tasks, services, and possibly even entire industries.…
How to create effective social media marketing content
When used effectively, your small business can craft content that speaks directly to your target audience, promotes your offerings, builds a community, and drives traffic to your doorstep, both virtually…
Find money-making restaurant marketing ideas and sales techniques
The restaurant industry is extremely competitive, and smart marketing techniques are what cultivate regulars and keep your restaurant afloat when a new eatery opens up across the street. We’ve curated…
Full Service Restaurants (FSR)
5 tips for updating your tipping policy to retain employees
Now, more than ever, restaurants must stay competitive with the compensation packages they offer employees–especially when it comes to tipping. A brief history of tipping in the U.S. Tipping in…
