Before you mow that first lawn, you’ll need a business plan to get your service up and running. If you’re not sure where to start, the information provided below can help you learn how to have a successful lawn care business.
Regardless of your industry or niche, there are a few steps that all new small businesses should complete:
Based on your business plan, you should already have a good idea of what services you’ll offer and how much you hope to charge. In this stage, you will start to iron out the finer details.
Depending on where you live and the scope of services you plan to provide, you may need to secure certain certifications or credentials. Moreover, these licensing requirements can become stricter the higher you rise in the profession. All states, for example, require that landscapers be licensed and insured.
As a small business owner, it’s usually best to buy or rent the items you need when you need them. Below are some essentials you’ll likely want on day one of your new venture:
If you have more demand than you can handle, you may need to start hiring employees. Doing so, however, introduces a host of obligations you’ll now need to cover, including payroll, benefits, paid time off, and unemployment insurance.
Just as with major equipment purchases, it’s often better to hire new staff only when the occasion truly calls for it. This is why so many entrepreneurs begin solo when starting a lawn care business.
Whether you are a team of one or have several employees, you’ll need to start driving business leads your way. Paid advertising and social media campaigns are favored by companies of all sizes in various industries. If operating locally, consider going door to door to introduce your business. This is especially helpful when every lawn you service becomes part of your growing portfolio (pun intended).
If the goal is to generate even more word-of-mouth marketing and repeat business, consider launching a loyalty program to reward your most faithful customers. Alternatively, you could use recurring billing options that turn your landscaping business into a subscription service. By selling gift cards, your customers become your most vocal supporters as they spread the word to friends and family.
Launching a new landscaping business isn’t easy. With the right tools, you can automate many of the most time-consuming aspects of starting and managing your venture. At Clover, for example, all of our payment solutions come with the following:
Best of all, our point-of-sale solutions integrate with many business management software programs in the Clover App Market, which allows you to add third-party plug-ins for additional functionality.
To learn how a Clover landscaping POS system can help your lawn care business launch and grow, schedule a free demo today.
This information is provided for informational purposes only and should not be construed as legal, financial, or tax advice. Readers should contact their attorneys, financial advisors, or tax professionals to obtain advice with respect to any particular matter.
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