Strategy
15+ Great ways small businesses can maximize downtime
Rare as it is, downtime is a great opportunity to take stock...
Full Service Restaurants (FSR)
How to improve your happy hour menu
Improving your happy hour menu and drink specials isn't just about discounts—it's...
5 beauty trends worth following in 2024 and beyond
The beauty industry has been one of the strongest market segments in...
How to turn your home baking hobby into a bakery business
Is turning your home baking hobby into a fully-fledged business a long-time...
Why you should consider adding tiny cocktails to your restaurant & bar menu
Looking to grow your restaurant or bar business? Tiny drinks ranging from...
Social media 101 for bookstores
Marketing on social media for bookstores isn’t just about showing the latest...
Top outdoor fitness recommendations from California
Considering opening an outdoor fitness business? We explore lessons from California fitness...
How boutique owners can elevate customer experience with personal styling
Offering personal styling services through your boutique can be a powerful way...
Full Service Restaurants (FSR)
Your guide to the best restaurant merchandise ideas
One of the most effective ways to boost your business and generate...
Consumers are using gift cards and loyalty programs to beat inflation and manage holiday spending
The results of Clover’s Q3 2024 Gift Card Gauge are in! Holiday...
7 great marketing ideas for flower shops
Looking for inspiration to revitalize your flower shop marketing? From hosting an...
How small businesses can use employee discounts to retain staff
Offering personal, relevant employee perks and discounts can strengthen staff loyalty, boost...
10 small business collaboration ideas to grow sales
Small business collaborations are a great way to increase your exposure and...
How to start a business with no money
New businesses and services are popping up everywhere. While starting a business...
Full Service Restaurants (FSR)
How to open a restaurant in Florida
With millions of visitors and billions in revenue each year, Florida, the...
Should your florist shop offer subscriptions?
Flower subscription services are a great way for florists to boost customer...
How to sell jewelry online
Online jewelry sales are competitive, and it’s important to have strong strategies...
How to choose a restaurant marketing agency
A digital marketing agency for restaurants can help you reach new customers...
Why your business might consider adopting a concierge business model
The concierge business model is creating buzz for quality brands. Learn how...
Full Service Restaurants (FSR)
How to buy a restaurant
Buying a restaurant is one way to enter the restaurant industry at...
Dropshipping: What it is & why it might be smart for your small business
Dropshipping is becoming popular among small businesses and eCommerce retailers with little...
What you need to know about automatic gratuity laws for restaurants
To automate or not? That’s the question when it comes to tipping...
Run an effective stock count strategy (plus, a schedule to stick to)
Inventory counting is one of the best ways to help reduce stockouts,...
Renting/leasing a commercial kitchen: What business owners need to know
Need more room for your food and beverage business? Learn how to...
Quick Service Restaurants (QSR)
How to franchise a restaurant
Restaurant franchising has a number of benefits for both the franchisee and...
8 value-added barber shop services to consider adding to your menu
Full-service barber shops offer customers a more comprehensive experience. Some barbering services...
8 stellar marketing and advertising examples to inspire you
Looking to refresh your marketing? Take inspiration from these advertising examples from...
How to delegate work to succeed as a small business owner
Delegating work to others can save you precious time and energy. Learn...
Full Service Restaurants (FSR)
Restaurant expansion: How to expand your business to another state
Restaurant expansion can help your business become more profitable, connect with a...
Event marketing strategies for your small business
Looking to host an event to boost your brand profile and expand...
Cash discount programs: Educate customers effectively with these 5 key tips
Discover how to communicate with your customers about the purpose of cash...
Voice shopping: What eCommerce merchants need to know
Voice shopping sounds futuristic, but it’s quickly becoming a preferred way to...
Virtual stores and the future of eCommerce
Virtual stores utilize the latest technology, including augmented reality (AR) and virtual...
Full Service Restaurants (FSR)
Food that sells: Strategies for selling the most profitable restaurant menu items
Certain restaurant foods are more profitable than others, but simply knowing that...
Navigating business success through effective CRM strategies
Explore the transformative world of CRM and its role in business success....
Understanding the principles of scarcity and urgency and how they can help drive sales
Scarcity marketing can help generate urgency around purchasing decisions. Make sure your...
4 tips for building a great workplace culture
There’s been a lot of buzz lately about workplace culture. But what...
Earth Day and the benefits of sustainable business practices
There are ways to celebrate Earth Day every day in your small...
How to pivot your business for growth
Thinking a business pivot might be necessary for your business to grow...
How to embrace SMART goals to maximize your eCommerce conversion rates
The article below explains what SMART goals are. It also details how...
Why is the post-purchase customer experience important in the retail industry?
A successful sales process should require diverting some of your time and...
Full Service Restaurants (FSR)
What are market-price menu items and why your restaurant should offer them
Market price allows restaurant owners to pass along the fluctuating costs of...
15 small business tips for 2024
Your customers’ needs and preferences will continue to evolve in 2024. Evolve...
Navigating subscriptions in 2024: Raising customer loyalty and revenue
Discover how subscriptions redefine customer engagement in 2024. Explore the impact on...
Yes, you need to audit your processes at the new year — here’s why
The beginning of a new year is too often seen as a...
Low cost marketing ideas for small businesses with zero budget
No money? No problem. Use these out-of-the-box ideas for marketing your small...
Simplified profitability analysis: Quickly boost your bottom line
Help improve profits by discovering which products are boosting your bottom line...
Ramp up your holiday eCommerce strategy with tips from Clover merchants
Not sure if you’re doing enough for your small business to maximize...
How to create an effective catering marketing plan
Marketing your catering business can be a unique challenge in that you...
Operational excellence: How to scale your small business
For those who own a small business, optimizing your operational processes can...
Leveraging the busy tax season to grow your finance business
For those seeking to grow their finance business, the right marketing strategies...
5 ways to upgrade your small business cybersecurity for 2024 (and beyond)
A cyberattack could be devastating for your business. Educating yourself and your...
How small businesses use talent marketing for talent acquisition
For those growing their small business, using talent marketing as a recruitment...
What your employees need to know about inventory management
Effective inventory management is a collaborative effort that involves your entire team....
The power of data-driven decisions
Learn how Analytics BusinessQ can help you unlock the potential of Clover...
How retailers can deal with overstock and surplus inventory
In a retailer’s perfect world, every inventory item would fly off the...
Full Service Restaurants (FSR)
5 ways to boost bar business in Dry January and Sober October
By embracing the alcohol-free social trends of Dry January and Sober October,...
5 retail checkout counter ideas to help improve the customer experience
A well-designed cash wrap experience can do wonders for your customer's experience...
How to help prevent shoplifting in retail stores
Preventing shoplifting is vital for protecting a store's assets, ensuring a positive...
How to harness the power of shopping music for your business
Choosing the right in-store music for your business is important. It sets...
How to increase gym membership retention: 5 apps to help you connect with members
The fitness industry is on the rise and to help gym owners...
7 ways to help reduce client no-shows at your service business
For a service business, client no-shows aren’t just an inconvenience, they can...
How to write a great “About Us” page for your small business website
From bakeries to clothing stores, restaurants to florists, customers have more choices...
Ideas for seasonal businesses: How to generate revenue off season
Working on your off-season marketing strategy? The key is knowing what to...
What is safety stock? The importance of retail buffer stock
In the wake of the pandemic, businesses have learned a lot about...
How to start a fitness business
As wellness becomes increasingly popular, people are actively seeking new ways to...
How to increase gift card sales for your small business
For small businesses, selling gift cards can help boost cash flow, expand...
Wondering how to start a brewery? 3 things to know
Thinking about starting your own microbrewery? It’s a fun and vibrant business...
How to create effective social media marketing content
Social media marketing can be a cost-effective way for small businesses to...
How to do bar inventory in 7 simple steps
Learning how to do bar inventory is important for anyone interested in...
Should your business have an alter ego? 5 ideas for how to make passive income
From pop-up events to game nights to hosting classes, giving your small...
How to create employee incentive programs for your small business
Employee incentive programs come in all shapes and sizes, making it somewhat...
What is COGS? A concise guide for retail businesses
Cost of goods sold (COGS) is an essential metric for retailers, as...
How to franchise your small business
Considering expanding your restaurant, retail, or service business? Learn how to franchise...
How to handle employee conflict in the workplace: 4 resolution strategies
As a small business owner, handling staff conflict may feel like a...
6 types of budgeting methods for business success
There are many budgeting methods that can help you fine-tune your numbers...
Full Service Restaurants (FSR)
Simple restaurant kitchen layout ideas that optimize back of house operations
For those seeking simple restaurant kitchen layout ideas, considering all of your...
How to do email marketing for small businesses right [7 tips]
Check out our article to learn the tips, tricks, and tools you...
How to determine and measure your restaurant KPIs
Build a better business with restaurant key performance indicators that can help...
Find money-making restaurant marketing ideas and sales techniques
How do you attract more customers to your restaurant? By building a...
Full Service Restaurants (FSR)
12 restaurant interior design ideas that can help attract business
Use these interesting and effective restaurant interior design ideas to create your brand of...
Full Service Restaurants (FSR)
How to write a restaurant business plan
Here’s a look at how to write a restaurant business plan that can help prepare...
5 creative ways to save your business money
When economic times get tough, saving money can be one of the...
Full Service Restaurants (FSR)
How to create a restaurant menu
These restaurant menu design tips can help you learn how to create a restaurant menu that...
7 tips for marketing to Generation Z
These true digital natives turned 18 in 2015, which means they have...
Why business owners should pay themselves first
While it may seem contrary to the bootstrap nature of starting your...
How 5 entrepreneurs turn browsers into buyers at farm and artisan markets
Summer is the season of craft fairs, farmers markets, and small businesses...
What are fileless attacks? [Plus: 6 prevention strategies]
As a small business owner in a hyperconnected world, you may be...
8 ways you can attract new customers to your small business
This free guide explains how to attract customers to your small business....
7 ideas to boost summer sales
This challenge is so common that many smaller businesses plan for it...
Small businesses are fighting a two-headed dragon: Inflation and supply chain disruption
Inflation and Supply Chain Disruption are huge forces that are dealing unprecedented...
How inflation impacts businesses and ways to overcome it
This is certainly true for the average consumer; however, for small business...
The great equalizer: how hiring software can help small businesses outperform corporations
Learn how hiring software like JazzHR is equalizing recruiting, helping small businesses...
What is cryptocurrency and why it matters for small businesses
Day traders fascinated with Elon Musk’s wealth bought into the joke–quite literally–and...
How to find and utilize social media influencers for your business
Social Media influencers are one of the most important components you need...
Clover’s ultimate checklist for employee retention and satisfaction
The Great Resignation is keeping many small business owners up at night....
How to find a business mentor
At an impasse with your new startup? Looking for inspiration to create...
7 ways restaurants can boost Super Bowl sales
Super Bowl Sunday is a great day for businesses to pick up...
What is the Voice of the Customer (VoC)?
Thanks to technology, businesses now have faster and more accurate ways of...
5 ways small businesses can prepare for the unexpected
Unexpected challenges can be costly and inconvenient for business owners. The good...
What is a rotating schedule?
By contrast, other businesses adopt a rotating schedule in which each employee’s...
How retailers can get holiday-ready now
If you're in retail, read this before you open your doors to...
The 4 biggest cybersecurity threats and how to protect your business
If you’re used to doing business as an in-person operation, you may...
How to maximize visual merchandising efforts
What is visual merchandising? Visual merchandising is a type of marketing in...
How to choose a good business partner
Hiring employees can help ease some of the burden, but you may...
How to find a good location for your business
Choosing a good location for your business is one of the most...
7 small business types that will thrive post-pandemic
As the pandemic begins to wind down in the U.S., for many...
How to ask for feedback from customers
Getting feedback is hard. Just think about all the purchases you’ve made...
How to write a marketing plan
A marketing plan outlines the actionable steps you need to take toward...
Full Service Restaurants (FSR)
What is a pop-up restaurant?
How do pop-up restaurants work? How do you start one, and why...
5 small business trends & practices that aren’t going away post-pandemic: food & beverage edition
As we slowly begin to exit the pandemic, there’s light at the...
Help improve customer retention with these 6 tips
What is customer retention? How do you go about fostering loyalty among...
5 small business trends & practices that aren’t going away post-pandemic: services edition
Getting back to normal won’t mean getting back to the way things...
How to buy wholesale for your small business
Although the concept is simple, knowing how to buy wholesale for your...
Three simple self-care habits to avoid workday burnout
What does clocking in and out even mean when you’re running your...
3 apps to help you focus on business growth, not paperwork
Need more hours in your day? In your personal life, you likely...
Why forecasting is crucial to your business plan
What is forecasting? Forecasting is estimating your future sales and revenue, and...
Full Service Restaurants (FSR)
What to consider when designing your restaurant floor plan
Sometimes, something as simple as a well-designed floor plan may be all...
5 small business trends & practices that aren’t going away post-pandemic: retail edition
These trends shaped the retail industry during COVID-19 and will continue to...
Full Service Restaurants (FSR)
How to optimize your restaurant menu to maximize profits
Check out these tips on how to optimize your menu to maximize...
Business resources for female small business owners
To support all women small- and medium-sized business (SMB) owners, we’re sharing...
6 reasons to start using Clover Customer Engagement now
From managing customer feedback, offering special promos, or rewarding your best customers,...
Top productivity hacks for small business owners
How are some small business owners able to get everything done? What is their...
Full Service Restaurants (FSR)
How to help increase restaurant sales
With slight modifications, many of the strategies that worked in the past...
Guide to a Winning Job Posting Strategy: How to Find the Right Candidates
How do you ensure your job posting attracts the right candidates? Learn...
4 reasons why winning awards is important for your business
Given this flood of marketing messages, it’s simply not possible for any individual to...
Full Service Restaurants (FSR)
Using memberships and subscriptions to grow your business
There’s nothing new about membership and subscription models. The newspaper industry was...
Develop a growth mindset: 3 questions for small business owners
Experts agree that a growth mindset is integral to business success. But...
Redesign your mental model: Forget resolutions and reshape habits
Most of us resolve to change things up in the New Year....
What online-first retailers need to know before opening a physical location
“Click-to-brick” is the new moniker circling the internet, referring to digital natives...
Why are customers unsubscribing/unfollowing us?
What happens when your loyal customer base stops following you? Find out...
Great buzz is bringing in the customers, but derailing the customer experience
We should all be so lucky to score great buzz. That is,...
The 2019 guide to back-to-school planning
Back-to-school season is the second biggest shopping period of the year. Deploying...
Walk-ins or reservations—what’s the right mix for your restaurant?
It’s one of the trickiest questions in the restaurant business: should you...
How to increase ticket size at your restaurant
Any successful restaurant owner knows that, in order to thrive, they need...
From food truck to storefront: The concise guide to opening your first permanent location
How do you know if, when, and how to take your show...
The quick & dirty guide to SEO for your small business
You need to be visible online to get more customers. That all...
Happy hour overhaul: Rethinking your drink special (Part 2)
Ready to upgrade your Happy Hour? We asked top-shelf industry experts to...
Happy hour overhaul: Rethinking your drink special (Part 1)
Ready to upgrade your Happy Hour? We asked top-shelf industry experts to...
16 ways to boost profitability on your top-selling product
Take 30 seconds and think: what is your top-selling menu item? I’m...
Business scenario: Managing your overhead costs
Managing your overhead costs can make or break your business. If your...
5 questions to ask before you open a salon
Chances are good that you got into the beauty business because you’re...
How top food trucks pick the best spots
Few businesses depend on location for their success as much as food...
5 reasons restaurants fail & how to avoid them
If you’re in the restaurant business, somebody’s probably told you that most...
Full Service Restaurants (FSR)
Launching your restaurant right
You’ve spent months of your life, and thousands of dollars, working towards...
7 ways to finance small business growth
If your business is ready to grow it can be the beginning...
How small businesses can use “design thinking” to improve crucial processes
Big companies like Apple and AirBnB use design thinking to fuel innovation...
How to run a successful sales promotion
This post examines the threats and opportunities of a number of promotional...
Build your business by tapping into your community
Community involvement is not only personally rewarding, it can be good business...
Full Service Restaurants (FSR)
Restaurant business planning: How one general manager set SMART goals
One restaurant manager approached his new job with big ideas for how...
Full Service Restaurants (FSR)
Cultivate a stellar restaurant staff with these hiring and management tips
In a tight labor market, finding and keeping great employees will give...
5 questions to decide if your pop-up is ready for a permanent location
You’ve done your research, you’ve tested the market through pop-ups, and now...
Measure your business health with these 9 numbers
Is your small- to mid-sized business financially healthy? This post helps merchants...
Business scenario: Negotiating your first store lease
Whether you’re opening a business for the first time, expanding out of...
The definitive guide to handling product & inventory
Good inventory management is about much more than logistics - it’s a...
5 growth hacks to increase profits at your quick service restaurant
Whether you’re in the business of slicing pizza, scooping ice cream, serving...
Business scenario: Negotiating a lease renewal
Rent is one of the largest expenditures for business and can make...
5 questions to ask before discontinuing a product
Discontinuing a product without taking your customers or your sales data into...
5 questions to ask to create a striking window display
The challenge: Creating a visually engaging window display that draws passersby with...
How to reassure your staff when business is slow
When business is noticeably slow, employees tend to worry about their jobs....
5 tips for getting your piece of the holiday shopping frenzy
Focus on unique quality, not steep discounts Don’t get caught up in...
3 customer insights hidden in your Google Analytics
Step 1: Set goals Every website, and every page on your site,...
It’s a sign: Best practices for in-store signage
So, how can you keep things flowing smoothly through your store? One...