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Make birthday rewards work for your business
Birthdays are a funny thing. Looking at them objectively, they shouldn’t be a big deal—literally everyone has a birthday. But honestly, very few people look at their birthdays from an…
Harnessing & measuring word-of-mouth marketing
Who do customers look to for advice on what to buy and where? Believe it or not, the bulk of them ask their friends and family. A whopping 92% of…
Designing social ads for your business that really work
You probably already know that social media is a free (or low-priced) way to get found by customers and keep them coming back to your store with enticing offers. After…
Design your front-of-house customer experience
Everyone knows it’s what’s inside that counts—but when it comes to your business, getting customers to come inside is half the battle. Designing your front-of-house customer experience, whether you’re a…
It’s a sign: Best practices for in-store signage
So, how can you keep things flowing smoothly through your store? One simple way is with in-store signage. Done correctly, in-store signage guides and informs your customers so they can,…
