Business accelerators: How mobile coupons can boost foot traffic & drive sales

Customer Lifetime Value (LTV): How to calculate it & why it matters

Customer Lifetime Value is one of the most important—and overlooked—small business metrics that impacts profits and helps shape your marketing budget. Find out how to calculate and maximize the amount of money your customers spend at your business in their…

Smart cash management tips for small businesses

What’s one of the top reasons 20% of small businesses fail in their first year and over 80% fail by their 10th year? Poor cash management. Without a visual of their cash flow, businesses struggle. These tips and tools make…

Business accelerators: Leveraging staff expertise to drive more sales

Employees often bring passion, expertise, and fascinating life experiences—great for personalizing the business and reaching customers. Learn simple strategies for mining the staff’s insights and skills, and using the information to increase sales. …

Everything you need to know to start a successful vape shop

Interested in selling vape? This curated guide takes the best of the web on how to start a vape shop. From concept to location, laws to loyalty programs, this curated guide has everything you need to open a vape shop. …

August promo calendar: Beat the heat!

August has a wealth of things to celebrate: summer fruits, tropical drinks, and even treasured pets! Find new ways to delight your staff and customers with these lesser-known holidays. …

New & notable in the Clover App Market: July 2018

During the dog days of summer, beat the heat with these new and notable apps from the Clover App Market. From an app that makes mailing easier to managing inventory smoothly, these Clover integrations will keep you from breaking a…

Enterprise behavior: Reduce the cost of employee onboarding

With employee turnover rates soaring this year, businesses need to focus on streamlining their recruitment and onboarding processes—or risk losing serious money. Here are 9 strategies for reducing the costs of finding and onboarding new employees. …

5 questions to ask before hiring a graphic designer

Did you know that 93% of purchase judgments are made based on visual perceptions? First impressions matter: if there were ever a place to cut corners, your logo design is not it. Hire the right graphic designer for your brand…

Business scenario: 6 signs of employee dissatisfaction you should address now

In the busyness of running a business, it’s easy to lose touch with how employees are doing. But when people sour on their jobs, the business can go down with them. Learn to spot the signs of unhappiness—and build a…